Annuity Selling System

Bill Broich

Broich Approach Founder, Bill worked for a number of large insurance companies over the years but grew to see the sales organization as a tool of the General Office executives, rather than a benefit to agents and financial representatives. Bill had no desire to follow in the footsteps of his own mentors and allow the organization to turn him into a low energy and worn out man, forced to reduce services to policyowners as well as agents. Managing agents are pressured by the organization to hire, hire, hire new agents, with little concern for retaining the veterans that are proven producers.
	"As an independent agent I am free to provide for myself and make
	the decisions in my best interest as well as my clients." 

A former commercial winemaker, Bill still owns and operates a small, nonprofit winery out of Grapeview, Washington which contributes proceeds from wine sales to local charities.
Bill also enjoys sailing on his boat, and is a founding member of the Grapeview Yacht club.


A not-so-amateur photographer, Bill developed his own prints for a number of years, maintaining his own darkroom.

He has a collector's knowledge of mid-century cameras and has worked with a number of large format professional cameras, some of which he owns to this day.

Bill's collection of cameras has moved into the digital age, adding a few modern pieces to his growing array of equipment.
The Broich Approach offers a unique annuity selling system that enables you to see more potential clients, so you can sell more annuities
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